What Google and Meta Ads management costs in Miami
A campaign has at least two budgets: management work and the money paid to platforms to show ads. Comparing them separately prevents surprises.
A campaign has at least two budgets: management work and the money paid to platforms to show ads. Comparing them separately prevents surprises.
What you pay the agency for
Management may include strategy, setup, ads, reviews and reporting. Ask how many campaigns, channels and creative variants are included. Clarify whether shoots, landing pages and integrations cost extra.
A complete example
With KOAI, management runs $1,500, $3,500 or $7,500+ per month depending on channels and account scope. Ad spend—what you pay directly to Meta or Google—is a separate decision and cost, not included in the management fee.
What to assess beyond price
Ask how useful inquiries are defined, who responds to them and how you retain account access. A report full of clicks does not by itself demonstrate sales or profitability.
Start with an offer you can deliver and a scope you can sustain. Adding channels without reviewing follow-up can increase work without improving the customer experience.