Logo system.
Primary mark, lockups, responsive variants, clear-space rules. Built to scale from favicon to billboard without losing its soul.
- 8 variants
- Monochrome ready
- Guidelines for use
Logo, voice, visual system, applications. Built on craft, accelerated by AI, anchored in who you actually are.
A logo without a system is a file. A system is a company. Here's what actually lives inside a KOAI brand build.
Primary mark, lockups, responsive variants, clear-space rules. Built to scale from favicon to billboard without losing its soul.
Palette with Pantone + HEX + OKLCH. Type stack with hierarchy, sizing, tracking — one source of truth.
Living Notion-style document. Principles, voice, visual rules, examples — in one link your whole team uses.
Tone matrix, dos + don'ts, EN/ES bilingual rules. How to sound like you, every time.
Instagram, TikTok, Facebook, LinkedIn grids. Figma + Canva so anyone on your team can ship content.
Business cards, packaging, merch, signage. Print-ready, Pantone-corrected, bleeds and specs handled.
Mood-boards become decisions. Decisions become systems. Systems become assets. Here's how we get from “we need a brand” to “we are a brand.”
Two-hour workshop with founder(s). Positioning, audience, competitive map, emotional territory. You leave with clarity, we leave with a brief.
Three distinct creative directions — not three variations of the same. AI-accelerated exploration with human-curated output. Presented live, not emailed.
Chosen direction refined across all applications. Logo scales tested, type pairings locked, palette validated in-use, voice drafted and peer-reviewed.
Complete system handed off. Digital brand book link, all source files (AI/Figma/PDF), 30-min handoff call, optional 60 days of implementation support.
The difference between a logo file and a brand system is the rules around it. Here's the gallery of what ships documented day one.
Fixed scope, fixed price. Includes all revision rounds, all source files, and the complete digital brand book.
Fixed price · all revisions included
Best for: new launches, solo founders
Fixed price · all revisions included
Best for: growth-stage brands, rebrands
Fixed price · all revisions included
Best for: multi-location brands, $1M+ revenue
Have an existing brand but need the system documented? Ask about our Brand Book-only retainer ($3,500 flat).
Family-owned restaurant group that grew from a single deli into four Miami locations. The logo was a Canva throwback. The voice sounded different in every channel. Rebuilt the entire system — identity, voice, print, social templates — in 28 days.
“We finally look like what we actually are.”
Founder had a working product and a deck full of Lorem ipsum. Ran Brand DNA workshop, delivered positioning + visual identity + voice in 14 days — pitched to VCs with it, hit 4,200 waitlist signups at public launch.
“KOAI nailed our positioning before we did.”
Brand Discovery is free, no pitch deck, clarity guaranteed.
Book Brand DNA discoveryA structured 30-min call with the KOAI founders. Positioning, audience, competitive map. You leave with clarity — even if we never build together.
30-min call · No pitch deck · Clarity guaranteed
